Buyer's Guide5 picks

Best OLED TVs 2025

Our top picks across every budget and use case

We've tested the flagship OLED TVs from Samsung, LG, and Sony to find the best options for bright rooms, home theaters, gaming, movies, and tight budgets.

The Admin
August 1, 2025
Updated October 15, 2025

The Golden Age of OLED TVs

2025 is the best year ever to buy an OLED TV. LG's revolutionary four-stack Tandem OLED panel has pushed brightness to 4,000 nits, Samsung's third-generation QD-OLED delivers the widest color gamut we've ever measured, and Sony's XR processing continues to set the standard for motion and upscaling. Better still, prices have dropped significantly — you can now get a genuine 65-inch QD-OLED for $1,500.

We've spent months testing all five flagship OLED TVs to determine which is best for different needs. Whether you want the absolute best picture quality, the best value, or the best TV for movies, we've got a pick for you.

Our Top Picks

1
Best Overall

Samsung S95F 65" QD-OLED 4K Smart TV

TechRadar's TV of the Year combines record-breaking color volume (100% DCI-P3, ~90% BT.2020), class-leading Glare Free 2.0 anti-reflection, and 4K/165Hz gaming with G-Sync support. The best all-around OLED for most people.

Pros

  • Widest color gamut of any TV tested
  • Best anti-glare coating for bright rooms
  • 4K/165Hz gaming with FreeSync and G-Sync
  • Razor-thin design with One Connect Box

Cons

  • No Dolby Vision
  • Aggressive ABL on sustained bright content
  • MSRP of $3,300 for 65-inch
2
Best Value

Samsung S90F 65" QD-OLED 4K Smart TV

At $1,500 for a 65-inch QD-OLED, the S90F is the most affordable way into premium OLED territory. You get 1,700 nits peak brightness, 144Hz gaming with FreeSync Premium Pro, and Samsung's Glare Free coating — all for less than half the flagship price.

Pros

  • Incredible value at $1,500 for 65-inch
  • QD-OLED panel with infinite contrast
  • 144Hz gaming with FreeSync Premium Pro
  • Samsung Glare Free coating

Cons

  • Lower brightness than S95F (1,700 vs 2,170 nits)
  • 2.0ch 20W speakers are basic
  • No Dolby Vision
3
Best for Home Theater

LG G5 65" OLED evo AI 4K Smart TV

LG's four-stack Tandem OLED delivers 2,268-nit peak brightness and the most gradual ABL of any OLED, letting bright HDR scenes sustain longer. Add Dolby Vision support, 4K/165Hz gaming, and excellent webOS, and you have the ultimate dark-room TV.

Pros

  • Highest peak HDR brightness (2,268 nits)
  • Dolby Vision and Dolby Vision gaming
  • Most gradual ABL for sustained brightness
  • 4K/165Hz with G-Sync and FreeSync

Cons

  • Glossy screen shows reflections in bright rooms
  • 82% BT.2020 vs Samsung's 90%
  • $3,400 MSRP for 65-inch
4
Best for Movies

Sony BRAVIA 8 II 65" QD-OLED 4K Smart TV

Sony's XR processor with AI scene recognition delivers the most natural, film-like image processing of any TV. The Acoustic Surface Audio+ turns the entire screen into a speaker, creating sound that truly comes from where the action is. Cinephiles, this is your TV.

Pros

  • Best-in-class motion handling and upscaling
  • Acoustic Surface Audio+ is unique and excellent
  • Dolby Vision and IMAX Enhanced
  • Google TV is the most app-rich platform

Cons

  • Only 2x HDMI 2.1 ports (others are 2.0)
  • 120Hz max refresh rate (vs 165Hz competitors)
  • $3,299 MSRP for 65-inch
  • No FreeSync Premium Pro
5
Best Mid-Range

LG C5 65" OLED evo AI 4K Smart TV

The C5 offers 90% of the G5's performance at a significantly lower price. You get Dolby Vision, 4K/144Hz gaming, four HDMI 2.1 ports, and improved brightness over last year's C4. The sweet spot for buyers who want great OLED without flagship pricing.

Pros

  • Excellent value vs the flagship G5
  • Dolby Vision and Dolby Vision gaming
  • 4K/144Hz with G-Sync and FreeSync
  • Available in sizes from 42 to 83 inches

Cons

  • Lower peak brightness than G5 or S95F
  • Standard OLED panel (not four-stack Tandem)
  • No anti-glare coating

What to Look For

What to Look For in an OLED TV

Panel Technology: WOLED vs QD-OLED

LG uses WOLED (white OLED with color filters), while Samsung uses QD-OLED (blue OLED with quantum dot color conversion). QD-OLED delivers wider color gamut and better anti-glare coatings. WOLED offers Dolby Vision support and generally more gradual brightness limiting. Both achieve infinite contrast and sub-millisecond response times.

Brightness: Not All Nits Are Equal

Peak brightness on a small highlight (10% window) matters for HDR specular highlights. Full-screen sustained brightness matters for daytime viewing and bright scenes. Some TVs excel at one but not the other. The LG G5 leads in peak highlights (2,268 nits) while the Samsung S95F leads in full-screen brightness (390 nits).

Gaming Features

All 2025 flagship OLEDs support HDMI 2.1 with 4K/120Hz minimum. The LG G5 and Samsung S95F go further with 4K/165Hz. Key features to check: VRR (FreeSync/G-Sync), ALLM, and Dolby Vision gaming (LG only). Input lag under 10ms is standard across all our picks.

Room Environment

If your TV room has lots of windows or overhead lighting, prioritize anti-glare performance. Samsung's Glare Free 2.0 coating on the S95F and S90F is currently the best in the business. If you have a dedicated dark home theater, a glossy-screened LG or Sony will deliver slightly punchier contrast.

Final Thoughts

Final Thoughts

There has never been a better time to buy an OLED TV. Every pick on this list delivers the perfect blacks, wide viewing angles, and instantaneous response times that make OLED the gold standard for TV picture quality. The real question isn't whether to buy OLED — it's which OLED best fits your room, your viewing habits, and your budget. We update this guide regularly as prices change and new models arrive.

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